networking: TOP 15+ SOCIAL MEDIA TOOLS YOU CAN NOT DO WITHOUT AS A DIGITAL MARKETER

It should come as surprise that social media is growing rapidly and not only are businesses solidify their presence on social media network but they're are also investing more money in these channels. research stated that in 2014 alone, social media ad spend topped $8.56 trillion, and that number is projrcted to reach nearly $28 billion by 2020

but for small business owner newer to social media marketing, the thought of throwing money at paid social media might feel unnerving, but remember time is money. social media can be a time suck at the best of times. but what if you had access to some social media tools that not only save your time but also bring you traffic and sale

After realizing the role played by these ubiquitous tools in the daily lives of digital marketers, still disregarding their worth would be a crying shame on every marketers end without further ado, here are the top social media tools for small and medium marketer

1=> BUFFER

Buffer is another long serving tool in the field of social media management. trusted widely by big brands and million of user worldwide, buffer is a must have tool for every digital marketer in the age of content exodus. buffer help in scheduling content across different social media platform, tracks your follower activity, determines the best moment to schedule tweets to maximize your exposure, Buffer help you achieve maximum reach and engagement of your content. It also provides analytic and report to track your reach and improvement. buffer has become a top name in the social media space

individual use is free and business plans include

* small business plan cost {$50 per month}

* medium business plan cost { $100 per month}

* target business plan cost {$250 per month}

2=> HOOT SUITE

Hoot suite is a trusted giant in the social media tool space. it is hardly for a social management tool list that goes without mentioning hootsuite. hoot suite is one of the must have tool in every social media manage bucket, also is the most popular social media management tool that allows user to create and monitor multiple social media campaigns from a single dashboard

Noteworthy features include a multi-channel listening tool, a scheduling tool, RSS feeds, Analytic and report, hoot suite is free for personal use but also offer pro feature for $9.99 per month, hoot suite is a tool you should get started with right away and make the most of this widely trusted tool

3=> AGORA PULSE

Agora pulse is a social media tool that we never allow you to miss a tweet, message or comment. A gora pulse is a simple to use, an affordable social media platforms tool

This are some of the future that agora pulse; management of all social media engagement in one place, easily find out who is engaging with your content and who your ambassadors are- agora pluse user profile also allow you to quickly see who is an influence, Agora pulse inbox layout also focus on getting your ''inbox to zero'' that mean it is easy to see who you have not respond to in your inbox, work in terms- easily assign tweets and messages to team members to get stuff done, run content, promotions and quizzes, super useful report

4=> GOOGLE ANALYTIC

Apart from the usual google analytic which is one of the major free social media management tools,. Google analytic report is now offering from visually. if you are of the opinion that review your google analytic dashboard is bland, then here is something visually appealing

Google has started providing your analytic report as an infographic that is easy to see and a memorable one. login to your google analytic account then view your analytic report in a visually appealing passion. it also a custom infographic of your google analytic that delivered weekly analytic to your inbox

5=> TWEET DECK

Tweet deck is great of all twitter user, this is one of my favorite twitter management and it manage multiple twitter account
tweet deck went on to become one of the best twitter management tool out there, it has some of the most advanced and helpful twitter functionality such as custom timeline, it also allow management of multiple twitter account from a single interface, scheduling tweets, real time tracking, twitter lists and search,and team account that will shave hour of work off. tweet deck management tool will help you do more. most important it's free for all twitter users

6=> POST PLANNER

Post planner is a team member in business. it's not only an awesome scheduling tool for facebook and twitter but it's a tool that allows you to curate the best content you can possibly find for your audience. i mainly use post planner for facebook and i love that, and post planner helps you to find proven content either links or images. and when i use post planner to schedule my content and the content of others, i will routinely see a three fold increase in reach and engagement why? because post planner allow me to easily find content that is performing well on someone else facebook page and then share it on my own page [as it's logical that it should perform well on my own page too}

the part i love most about post planner is their viral photo tool. i can search on any page and find the images that are share the most over a period of time, then i can choose to share those the same images in my page. i think that is cool

Post planner literally takes the guesswork out of sharing images as you can share images based on proven popularity

7=> CROWD-BOOSTER

Crowd booster is one of the best social media management recommended tools for every blog. it provides users with valuable recommendation regarding the scheduling of content for maximum engagement and audience insights. this is also a great tool for small business own with a limited budget and on the look for some good social media monitoring tool. crowd-booster delivers daily insights directly to your inbox and also provides with recommended action on the end

so if you have all the data at your disposal, and wondering how to act upon it, here is your best chance at responding to data

8=> SNIPLY

When you're using social media regularly, you should also be sharing content from others, reputable experts in your industry. sharing other influences content will help you build trust with your audience, supplement your content and also help build rapport with those relevant industry experts, but sniply is a powerful tool that allow you to attach a CALL- TO- ACTION on every piece of content you share.

NOTE; the content you are sharing lives on a website that you don't control, there is very little possibility that the visitor will visit your website after reading the article. however, sniply allows you to put a inbound button or call- to- action into a frame that the article sits inside

9=> SOCIAL-MENTION

trends on social media can sometimes be a daunting task and social mention makes tracking of trends more easier than ever

It is a real time social media tracking and analytic tool that gather and generate content from every corner of the internet for a specific keyword and makes tracking of trends a piece of cake. track every thing about a keyword including it's reach, top sources and audience engagement in real time

you can also choose to get daily alerts directly delivered to your inbox and keep track of the talk

10=> SCRAPER

Scraper lets you easily pull content from a website page and export it into an excel spread sheet. it's a perfect way to extract contact information or competitor's data, once you have this data you can use it to create cold email lists, content topics and other data- driven marketing tracks

11=> TAILWIND

I love tailwind right now for the simple reason that it shaves some hours of pinterest marketing, I'll admit it before tailwind my pinning was a little ad choc but with tailwind now i can schedule pin, schedule repins, this is an awesome feature allowing you to share multiple pins from other accounts without doing a pin bomb on the pinterest feed, tailwind keep track of my website pins, this provides valuable insight into what your blog website reader are sharing from your blog website, as well as insight into the type of content and visuals that resonates with them, pin visual content from any website easily and quickly by using tailwind hover button. it's like having a little helper that follow you around on the web

Tailwind, get user friendly analytic that provide a quick snapshot of my most repinned pins, my top repinners and new followers. It like having a pinterest marketing expert in your pocket.

12=> SPROUT SOCIAL

Sprout social is one of the most trusted social media management tools, with over 10,000 paid customers making the most of their service

Sprout social offers a geat system for users to seamlessly track messages, collaborate with other users on developing social media strategy. Sprout social enables it's users to view their data in a visual format, respond to user comment or activity from different social media accounts without leaving your current page, apart from all this, sprout- social provide a twitter comparison tool that lets you compare your twitter stats with your friends, colleagues or competitor

13=> SOCIALBRO

Socialbro is behind optimizing your twitter campaigns for maximum effectiveness, understand your twitter followers and discover new users based on filters and target your right fit of audience for maximum engagement, monitor your usage of hashtags, URL and keywords.

This tool helps you find the right time to tweet based on your personal interactions and engagement.the benchmark tool is a great way to find out how you are performing compared to your friends and competitors it's twitter DM campaign is a boon for PR personal who need to reach out to relevant people for attending events and conferences

The search and filter feature allows you to target right kind of audience you need for any situation and dm could be sent directly from social-bro account

14=> FRIEND+ME

Friend+me is the definitive social media management tool for google+. it's a team oriented platform that allows you and your co-worker to collaborate on your account and create content. it's google chrome plug- in facilitates easy content sharing across your google+ accounts, as well as other connected social media account

Friend+me is free to use and also offer just+me for $9 per month, Business+ for $29 per month and Agency+ for $59 per month plan

15=> SOCIAL-FLOW

Social-flow is another social media management tool which is trusted by hundred of major brands. this tool is unique it offer real- time social media monitoring. keeping an eye on everything trending on the social media at any given point of time and it let you discover a scheduling time with major chances of engagement

Extend your social media effort by integrating different social media outlets into a single real- time social media management dashboard. the publishing through social-flow is optimized to publish at times of maximum user engagement

CONCLUSION ABOUT SOCIAL MEDIA MANAGEMENT TOOLS

Have you used any of those tools? let me know, if you are already using them or what tools are you use to grow your social media presence online?

networking

Friday, 11 November 2016

TOP 15+ SOCIAL MEDIA TOOLS YOU CAN NOT DO WITHOUT AS A DIGITAL MARKETER